FPC
The Fresh Produce Consortium (FPC) is the UK’s leading trade association for the fresh produce industry, providing support, events services to its members. To enhance their event management and streamline administrative processes, FPC needed a custom CRM system that could efficiently handle memberships, finance and event bookings while providing a seamless experience for both users and staff.
To tackle these challenges, FPC teamed up with PSP to implement a bespoke finance and events management system using the custom CRM VISION platform. This system was fully integrated with FPC’s website, allowing for seamless automation of data capture, award applications, event registrations and membership renewals. By linking everything directly to their internal CRM, the need for manual input was significantly reduced, ensuring better accuracy and efficiency.
The new system centralised all of FPC’s financial and operational activities, making it easy to manage invoices, payments and memberships in one place. Staff could access real-time, reliable data, improving how they served members and event attendees. Meanwhile, users benefited from a smoother, more intuitive experience for everything from event sign-ups to award applications.
This transformation has given FPC better control over their operations, improved efficiency and positioned them well for future growth as their membership base and event portfolio expand.
Would you like to find out why VISION is the ultimate custom CRM system? Let’s Talk.
